Ceramics UK Launch Unveiled in Parliament

In a landmark moment for the British ceramic industry, the British Ceramic Confederation has undergone a transformation and officially rebranded as Ceramics UK. The unveiling took place at a high profile event held in Parliament on Decmeber 6th, attended by attendees including MPs, Ministers, Government representatives, and prominent figures from the ceramic industry.

The ceremony (sponsored by Jo Gideon MP, which featured a line-up of influential speakers, aimed to showcase the vital role played by the UK ceramic sector in both our daily lives and the national economy. Speakers included Lord Calannan from DESNZ, Minister Nus Ghani, and Sarah Jones MP. Led by Chief Executive Rob Flello, Ceramics UK now stands as the unified voice representing 90% of the country's ceramic manufacturers and suppliers, making a substantial annual contribution toward the economy.

To show the diverse range of products manufactured across the sector, the event featured an intriguing display of unconventional ceramic items. These included a miniature toilet by Ideal Standard, ceramic gin bottles from Mantec, water filters by Doulton, and a collection of very mini sinks courtesy of Armitage Shanks. Attendees were also presented with commemorative brick slips from Ketley Brick, specially crafted to mark the occasion of the brand launch.

The rebranded Ceramics UK will champion the interests of the industry on a broader scale, lobbying for recognition and support from the UK Government for the indispensable role ceramics play in both daily life and the nation's economic landscape. The event's success and the industry's enthusiastic participation carves the way for a dynamic future for Ceramics UK.

For more information, please contact: katherineg@ceramics-uk.org

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